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<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Thanks for your prompt response, Liz. &nbsp;As
always, the devil is in the details, but the issue here is simple: &nbsp;As stewards
of the Internet, does the ICANN community agree that the DNS should be a &#8216;quilt&#8217;
where one TLD adjoins another, if you will, or a patchwork that overlaps
everywhere? &nbsp;I make no bones about it, this issue does impact our intended
application, but it is not just an issue for us. &nbsp;Rather, if we as the ICANN
community don&#8217;t get this right, there will be no such thing as an orderly
introduction of new TLDs &#8211; ever. &nbsp;The DNS will become a chaotic place that not
only doesn&#8217;t serve Internet users around the world &#8211; today and one hundred
years from now &#8211; the ever-growing confusion will only serve cement search
engine companies&#8217; control over the Net.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Drilling down a little deeper:&nbsp; Naming the
intended community is akin to writing a business plan before you start your
business. &nbsp;The purpose is to look at your business from every possible angle to
ensure that one has a good understanding of what their business is. &nbsp;It is not
to say every applicant must be a community-based TLD. &nbsp;I use the word community
loosely to determine which market a new TLD would appeal to. &nbsp;Consider an
applicant for .BLUE.&nbsp; Which is the community it will serve? &nbsp;Tough to score
high points on that one; whereas .HOTEL is crystal clear.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>On differentiation, if an applicant cannot
demonstrate differentiation, why should their TLD be added to the root? &nbsp;What
purpose does that TLD serve?&nbsp; As you know, we had to answer that question in
the round of 2004, and it was subjective in its form at that time.&nbsp; The current
DAG has managed to remove almost all of the subjectivity from the comparative evaluation,
so I am confident that we can do the same for the differentiation question. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>We need to ensure that this exercise
SERVES the greater good of Internet users, not any entrepreneur who thinks
she/he has a good idea. &nbsp;As such, I strongly believe that we need to add
safeguards that protect registrants in these new TLDs, as well as those who are
building out the DNS.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Kind regards,<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>RA<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<div>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>Ronald N. Andruff<o:p></o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>RNA Partners, Inc.<o:p></o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>220 <st1:Street w:st="on"><st1:address
 w:st="on">Fifth Avenue</st1:address></st1:Street>, 20th floor<o:p></o:p></span></font></p>

<p class=MsoAutoSig><st1:place w:st="on"><st1:City w:st="on"><font size=2
  color=blue face=Arial><span style='font-size:11.0pt;font-family:Arial;
  color:blue'>New York</span></font></st1:City><font size=2 color=blue
 face=Arial><span style='font-size:11.0pt;font-family:Arial;color:blue'>, <st1:State
 w:st="on">New York</st1:State> <st1:PostalCode w:st="on">10001</st1:PostalCode></span></font></st1:place><font
size=2 color=blue face=Arial><span style='font-size:11.0pt;font-family:Arial;
color:blue'><o:p></o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'><a href="http://www.rnapartners.com">www.rnapartners.com</a>
<o:p></o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>V: +1 212 481 2820 x 11<o:p></o:p></span></font></p>

<p class=MsoAutoSig><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>F:&nbsp; +1 212 481 2859 <o:p></o:p></span></font></p>

</div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><o:p>&nbsp;</o:p></span></font></p>

<div>

<div class=MsoNormal align=center style='text-align:center'><font size=3
face="Times New Roman"><span style='font-size:12.0pt'>

<hr size=2 width="100%" align=center tabindex=-1>

</span></font></div>

<p class=MsoNormal><b><font size=2 face=Tahoma><span style='font-size:10.0pt;
font-family:Tahoma;font-weight:bold'>From:</span></font></b><font size=2
face=Tahoma><span style='font-size:10.0pt;font-family:Tahoma'> <st1:PersonName
w:st="on">owner-bc-gnso@icann.org</st1:PersonName> [mailto:<st1:PersonName
w:st="on">owner-bc-gnso@icann.org</st1:PersonName>] <b><span style='font-weight:
bold'>On Behalf Of </span></b>Liz Williams<br>
<b><span style='font-weight:bold'>Sent:</span></b> 2009-10-14 07:13<br>
<b><span style='font-weight:bold'>To:</span></b> Ron Andruff<br>
<b><span style='font-weight:bold'>Cc:</span></b> bc-gnso@icann.org<br>
<b><span style='font-weight:bold'>Subject:</span></b> Re: [bc-gnso] Orderly
introduction of new TLDs</span></font><o:p></o:p></p>

</div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>Hello Ron<o:p></o:p></span></font></p>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>This is really interesting. &nbsp;Having just completed the Independent
Review Process with the International Centre for Dispute Resolution in <st1:place
w:st="on"><st1:City w:st="on">Washington</st1:City> <st1:State w:st="on">DC</st1:State></st1:place>
on the .xxx domain application, your notes bring up two key subjective issues
which will need fleshing out.<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>The first is that an applicant has to identify a community. &nbsp;I had
thought that there were no limitations on the kind of applications which may be
submitted and that generic applications (like .shopping) would be as acceptable
as a .holidays (to continue your travel theme). &nbsp;We have had the proof of
concept 2000 generic round, the limited &quot;sponsored&quot; 2003 round and I
think that there is every expectation from a wide range of applicants that the
next round would be open to any kind of applicant.<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>The second is differentiation from other TLDs. &nbsp;This is a very
tricky question for applicants. &nbsp;It is easy to do that retrospectively
comparing a new application to a legacy TLD but almost impossible to do against
any concurrent application for something similar. &nbsp;For example, vacations,
holidays and travel.<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>The other difficult part of this is that evaluator's must be given
guidance in the evaluation process -- differentiation is subjective; adding
value to the DNS is subjective (for example, I love to travel but does .travel
add &quot;value&quot; to the DNS); assessing competition is subjective and
where that competition exists in the chain of relationships between end users
and registry operators.<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>Finally, isn't your concern about an applicant who may be applying for
something that is similar to or competing with an existing TLD addressed in the
objection processes?<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>Best wishes.<o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>Liz<o:p></o:p></span></font></p>

</div>

<div>

<div>

<div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'>On 14 Oct 2009, at 11:57, Ron Andruff wrote:<o:p></o:p></span></font></p>

</div>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><br>
<br>
<o:p></o:p></span></font></p>

<span style='orphans: 2;text-align:auto;widows: 2;-webkit-border-horizontal-spacing: 0px;
-webkit-border-vertical-spacing: 0px;-webkit-text-decorations-in-effect: none;
-webkit-text-size-adjust: auto;-webkit-text-stroke-width: 0px;word-spacing:
0px'><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="PostalCode" downloadurl="http://www.5iamas-microsoft-com:office:smarttags"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="State" downloadurl="http://www.5iamas-microsoft-com:office:smarttags"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="City" downloadurl="http://www.5iamas-microsoft-com:office:smarttags"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="place" downloadurl="http://www.5iantlavalamp.com/"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="Street" downloadurl="http://www.5iantlavalampft-com:office:smarttags"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="address" downloadurl="http://www.5iamas-microsoft-com:office:smarttags"><u1:smarttagtype namespaceuri="urn:schemas-microsoft-com:office:smarttags" name="PersonName">

<div link=blue vlink=purple>

<div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Dear fellow members,<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Prior to the close of the last round of comments
on the DAG v2, RNA Partners submitted a comment that focused on the fact that
ICANN is embarking on rolling out new TLDs without establishing some parameters
around what a TLD is, i.e., a definition.&nbsp; The logic in favor of defining
the TLD is simple:&nbsp; Applicants should be encouraged to expand the name
space, but should not be allowed to cannibalize other registries. &nbsp;A case
in point was the round of 2004, when Tralliance Corporation received the right
to manage .TRAVEL we were restricted from marketing to any travel entities that
would fall under .AERO, i.e. airports, airlines, etc.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>In the discussions that I have had with
ICANN community leadership over the last weeks it appears that all support the
logic of including two questions in the final AG: (1) what community do you
intend to serve? and (2) how does your TLD differentiate itself from others in
the DNS?&nbsp; Answers to these two questions that demonstrate added value to
the DNS would ensure that only those TLDs which act in harmony with one another
are added to the root, rather than allowing applicants that meet the current criteria
in DAG v3 irrespective of the fact that they may overlap or undercut another
registry.&nbsp; With some 24 gTLDs today, one might say there is relatively
little concern about this horizon issue; however, 5-10 years out, without the
protections we are recommending, new applicant registry operators would have no
impediment to undermining successful TLDs by selecting names that would
diminish an established domain space. &nbsp;That would be anything but an
orderly introduction of new TLDs to the DNS.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>We have reached out the GAC in this
regard, as their recent communication with ICANN appears to be inline with our
concerns.&nbsp; I have included my email to the Canadian GAC representative
below for your information.<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>In the interest of full disclosure, RNA
Partners management is intending to apply to manage .SPORT on behalf of the
global sport community. &nbsp;<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>I look forward to furthering this dialogue
with you on the list and in<span class=apple-converted-space>&nbsp;<st1:city u2:st="on"><st1:place u2:st="on"></span><st1:City
w:st="on"><st1:place w:st="on">Seoul</st1:place></st1:city></st1:place></st1:City>.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Thank you for your consideration in
bringing this issue to an appropriate resolution.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>Kind regards,<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'>RA<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>Ronald N. Andruff<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>RNA Partners, Inc.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>220<span class=apple-converted-space>&nbsp;<st1:street u2:st="on"><st1:address u2:st="on"></span><st1:Street
w:st="on"><st1:address w:st="on">Fifth Avenue</st1:address></st1:street></st1:address></st1:Street>,
20th floor<u1:p></u1:p></span></font><font color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div><st1:place u2:st="on"><st1:city u2:st="on">

<p class=MsoNormal><st1:place w:st="on"><st1:City w:st="on"><font size=2
  color=blue face=Arial><span style='font-size:11.0pt;font-family:Arial;
  color:blue'>New York</span></font></st1:City><font size=2 color=blue
 face=Arial><span style='font-size:11.0pt;font-family:Arial;color:blue'></st1:city>,<span
 class=apple-converted-space>&nbsp;<st1:state u2:st="on"></span><st1:State
 w:st="on">New York</st1:state></st1:State><span class=apple-converted-space>&nbsp;<st1:postalcode u2:st="on"></span><st1:PostalCode
 w:st="on">10001</st1:postalcode></st1:PostalCode></span></font></st1:place><font
color=black><span style='color:black'><u1:p></u1:p><o:p></o:p></span></font></p>

</st1:place></div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'><a href="http://www.rnapartners.com"
title="http://www.rnapartners.com">www.rnapartners.com</a><u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>V: +1 212 481 2820 x 11<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=blue face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:blue'>F:&nbsp; +1 212 481 2859<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=blue face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:blue'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div class=MsoNormal align=center style='text-align:center'><font size=3
color=black face="Times New Roman"><span style='font-size:12.0pt;color:black'>

<hr size=2 width="100%" align=center tabindex=-1>

</span></font></div>

<div>

<p class=MsoNormal><b><font size=2 color=black face=Tahoma><span
style='font-size:10.0pt;font-family:Tahoma;color:black;font-weight:bold'>From:</span></font></b><span
class=apple-converted-space><font size=2 color=black face=Tahoma><span
style='font-size:10.0pt;font-family:Tahoma;color:black'>&nbsp;</span></font></span><font
size=2 color=black face=Tahoma><span style='font-size:10.0pt;font-family:Tahoma;
color:black'>Ron Andruff [<a href="mailto:randruff@rnapartners.com">mailto:randruff@rnapartners.com</a>]<span
class=apple-converted-space>&nbsp;</span><br>
<b><span style='font-weight:bold'>Sent:</span></b><span
class=apple-converted-space>&nbsp;</span>2009-10-09 18:24<br>
<b><span style='font-weight:bold'>To:</span></b><span
class=apple-converted-space>&nbsp;</span>'<st1:personname u2:st="on"><st1:PersonName
w:st="on">Heather Dryden</st1:personname></st1:PersonName>'<br>
<b><span style='font-weight:bold'>Cc:</span></b><span
class=apple-converted-space>&nbsp;</span>'<st1:personname u2:st="on"><st1:PersonName
w:st="on">Marilyn Cade</st1:personname></st1:PersonName>';<span
class=apple-converted-space>&nbsp;<st1:personname u2:st="on"></span><st1:PersonName
w:st="on">Cherian Mathai</st1:personname></st1:PersonName><br>
<b><span style='font-weight:bold'>Subject:</span></b><span
class=apple-converted-space>&nbsp;</span>Orderly introduction of new TLDs<br>
<b><span style='font-weight:bold'>Importance:</span></b><span
class=apple-converted-space>&nbsp;</span>High</span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

<u1:p></u1:p></div>

<div>

<p class=MsoNormal><font size=3 color=black face="Times New Roman"><span
style='font-size:12.0pt;color:black'><u1:p>&nbsp;</u1:p><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>Dear Heather,<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>I am contacting you at the suggestion of<span
class=apple-converted-space>&nbsp;<st1:personname u2:st="on"></span><st1:PersonName
w:st="on">Marilyn Cade</st1:personname></st1:PersonName><span
class=apple-converted-space>&nbsp;</span>as I, like you, am Canadian ;o) and a
colleague of Marilyn&#8217;s for some 10-years in the Business Constituency.&nbsp; I
also note, in the interest of full disclosure, that my company will be applying
to manage the<span class=apple-converted-space>&nbsp;</span><b><span
style='font-weight:bold'>.sport<span class=apple-converted-space>&nbsp;</span></span></b>domain
for the global sporting community.<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>Marilyn and I have been discussing how to
enroll ICANN in the notion of an<span class=apple-converted-space>&nbsp;</span><u>orderly</u><span
class=apple-converted-space>&nbsp;</span>introduction of new gTLDs and were
considering the GAC correspondence to ICANN Chair, Peter Dengate-Thrush of
August 18<sup>th</sup>, 2009, in light of our concerns.&nbsp; I note that much
of the contents of that letter are consistent with the Business Constituency
position on new TLDs, as well as our personally-held position.&nbsp; The BC set
forth the following principles regarding expanding the name space following the
round of 2000:&nbsp;<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><b><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-weight:bold;
font-style:italic'>Five principles to determine future expansion&nbsp;<u1:p></u1:p></span></font></i></b><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'>Name
space expansion should create added-value. Where there is added-value there
will be user demand. In this way expansion will enhance choice, competition and
be in the public interest. In a global market economy added-value means
differentiation and a practical way to achieve this is if all new names meet
five principles:<u1:p></u1:p></span></font></i><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0
 style='margin-left:5.4pt;border-collapse:collapse'>
 <tr>
  <td width=36 valign=top style='width:26.7pt;border:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>1<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=125 valign=top style='width:93.5pt;border:solid windowtext 1.0pt;
  border-left:none;padding:0in 5.4pt 0in 5.4pt;border-left-width:initial;
  border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>&nbsp;Differentiation<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=423 valign=top style='width:317.55pt;border:solid windowtext 1.0pt;
  border-left:none;padding:0in 5.4pt 0in 5.4pt;border-left-width:initial;
  border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>a gTLD must be clearly differentiated
  from other gTLDs<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
 </tr>
 <tr>
  <td width=36 valign=top style='width:26.7pt;border:solid windowtext 1.0pt;
  border-top:none;padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;
  border-top-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>2<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=125 valign=top style='width:93.5pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>&nbsp;Certainty<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=423 valign=top style='width:317.55pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>a gTLD must give the user confidence
  that it stands for what it purports to stand for<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
 </tr>
 <tr>
  <td width=36 valign=top style='width:26.7pt;border:solid windowtext 1.0pt;
  border-top:none;padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;
  border-top-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>3<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=125 valign=top style='width:93.5pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>&nbsp;Good faith<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=423 valign=top style='width:317.55pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>a gTLD must avoid increasing
  opportunities for bad faith entities who wish to defraud users<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
 </tr>
 <tr>
  <td width=36 valign=top style='width:26.7pt;border:solid windowtext 1.0pt;
  border-top:none;padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;
  border-top-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>4<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=125 valign=top style='width:93.5pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>&nbsp;Competition<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=423 valign=top style='width:317.55pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>a gTLD must create added-value
  competition<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
 </tr>
 <tr>
  <td width=36 valign=top style='width:26.7pt;border:solid windowtext 1.0pt;
  border-top:none;padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;
  border-top-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>5<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=125 valign=top style='width:93.5pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>&nbsp;Diversity<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
  <td width=423 valign=top style='width:317.55pt;border-top:none;border-left:
  none;border-bottom:solid windowtext 1.0pt;border-right:solid windowtext 1.0pt;
  padding:0in 5.4pt 0in 5.4pt;border-top-width:initial;border-top-color:initial;
  border-left-width:initial;border-left-color:initial'>
  <div>
  <p class=MsoNormal><i><font size=3 face=Arial><span style='font-size:12.0pt;
  font-family:Arial;font-style:italic'>a gTLD must serve commercial or
  non-commercial users<u1:p></u1:p></span></font></i><o:p></o:p></p>
  </div>
  </td>
 </tr>
</table>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>Amongst several comments on DAG v 2, the
BC noted the following:<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><u><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'>Module
1</span></font></u></i><font color=black><span style='color:black'><u1:p></u1:p><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div style='margin-left:1.0in'>

<p class=MsoNormal style='text-indent:-1.0in'><i><font size=3 color=black
face=Arial><span style='font-size:12.0pt;font-family:Arial;color:black;
font-style:italic'>1.1.2.7</span></font></i><font size=1 color=black><span
style='font-size:7.0pt;color:black'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<span
class=apple-converted-space>&nbsp;</span></span></font><i><font color=black
face=Arial><span style='font-family:Arial;color:black;font-style:italic'>We
agree with the standard for confusingly similar gTLD strings, which will not be
allowed if they are deemed &#8220;so similar that they create a probability of detrimental
user confusion if more than one is delegated.&#8221;&nbsp; But more detail is needed
as to how ICANN will make this determination.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><u><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'>Module
2<u1:p></u1:p></span></font></u></i><font color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div style='margin-left:.25in'>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div style='margin-left:1.0in'>

<p class=MsoNormal style='text-indent:-1.0in'><i><font size=3 color=black
face=Arial><span style='font-size:12.0pt;font-family:Arial;color:black;
font-style:italic'>2.1.1.1The Standard for String Confusion is inaccurately
limited to &#8220;visually&#8221; similar.&nbsp; Instead string confusion should be deemed
to exist where they are &#8220;so similar &#8211; in sight, &nbsp;&nbsp;&nbsp;sound or<u>meaning</u><span
class=apple-converted-space>&nbsp;</span>&#8211; that they create a probability of
detrimental user confusion if more than one is delegated.&#8221;&nbsp;<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>I contacting you today because we would
like to get a sense from you as to how we should engage with the GAC to ensure
that ICANN, in fact, introduces new TLDs in an orderly and managed manner
rather than its current position of throwing open the door without
consideration of the consequences of their actions further down the road.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>In July 2009 we submitted a comment to
DAG v2 that focused on the fact that ICANN is embarking on rolling out new TLDs
without establishing some parameters around what a TLD is, i.e., a
definition.&nbsp; The logic is simple:&nbsp; Applicants should be entitled to
flesh out the name space, but should not be allowed to cannibalize other
registries. &nbsp;Our comment is noted here:<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<h3><b><i><font size=3 color=black face=Arial><span style='font-size:12.0pt;
font-family:Arial;color:black;font-style:italic'>ICANN must re-confirm the
definition of a 'top-level domain'<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></b></h3>

<ul style='margin-top:0in' type=disc>
 <li class=MsoNormal style='color:black;mso-list:l0 level1 lfo1'><em><i><font
     size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:
     Arial'>To</span></font></i></em><i><font face=Arial><span
     style='font-family:Arial;font-style:italic'>:
     &lt;e-gtld-evaluation@xxxxxxxxx&gt;<u1:p></u1:p></span></font></i><o:p></o:p></li>
 <li class=MsoNormal style='color:black;mso-list:l0 level1 lfo1'><em><i><font
     size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:
     Arial'>Subject</span></font></i></em><i><font face=Arial><span
     style='font-family:Arial;font-style:italic'>: ICANN must re-confirm the
     definition of a 'top-level domain'<u1:p></u1:p></span></font></i><o:p></o:p></li>
 <li class=MsoNormal style='color:black;mso-list:l0 level1 lfo1'><em><i><font
     size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:
     Arial'>From</span></font></i></em><i><font face=Arial><span
     style='font-family:Arial;font-style:italic'>: &quot;Ron Andruff&quot;
     &lt;randruff@xxxxxxxxxxxxxxx&gt;<u1:p></u1:p></span></font></i><o:p></o:p></li>
</ul>

<div>

<p class=MsoNormal><em><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black'>Date</span></font></i></em><i><font
color=black face=Arial><span style='font-family:Arial;color:black;font-style:
italic'>: Tue, 21 Jul 2009 19:34:27 -0400<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><i><font size=3 color=black face=Arial><span
style='font-size:12.0pt;font-family:Arial;color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<pre><i><font size=3 color=black face=Arial><span style='font-size:12.0pt;
font-family:Arial;color:black;font-style:italic'>To avoid the useless squandering of time and financial resources of ICANN reviewers, staff and those of new TLD applicants, as well as to avoid the needless bogging down of the roll out of new TLDs with objections based upon (1) string confusion; (2) misappropriation of community; and (3) infringement on the rights of others, ICANN must define what a top-level domain is.&nbsp; <u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>We recommend that the definition should be &quot;the apex of a well-defined human activity, a community or a sector&quot;; the key word in that definition being &quot;apex&quot;, which directly equates to the word &quot;top&quot; of &quot;top-level domain&quot;.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>This area was well-addressed in the new TLD application process used in the last round of introductions of new TLDs, but is missing from the current Draft Applicant Guidebook (&quot;DAG&quot;).&nbsp; In the applications for the 2004 round of sponsored top-level domains, the first question [paraphrased] was: How does the proposed TLD add new value to the Internet?&nbsp; The second question was: How does an application differentiate from existing TLDs? And the third question asked: Which unmet needs does a proposed new TLD meet?&nbsp; ICANN staff cannot overlook or discard these core principles going forward unless it intends to unilaterally abandon the logical expansion of the domain name space that the ICANN community has worked so long and hard to establish from the outset of ICANN's existence.&nbsp; This would be tantamount to abandoning the bottom up principles upon which ICANN was built and stands today.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>Absent inclusion of this critical definition, ICANN would open the door to a proliferation of TLDs that would be miniature sub-segments of apex TLDs, which would lead to user confusion at best, and, without doubt, challenges from apex TLDs, unnecessary defensive registrations and pernicious compliance issues.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>A case in point would be that in the event .NYC is granted to a registry, and another five TLDs would be awarded for .BROOKLYN, .BRONX, .MANHATTAN, .STATENISLAND and .QUEENS (the five boroughs that comprise the City of <st1:place u2:st="on"><st1:city u2:st="on"><st1:City
w:st="on"><st1:place w:st="on">New York</st1:city></st1:place></st1:place></st1:City>), the cacophony of domain names for the same community would render the whole TLD process absurd.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>The second DAG is not clear on this issue and therefore we believe that this oversight needs to be rectified to ensure that these particular requirements from the 2004 introduction of new TLDs are included in the process guaranteeing that in all cases the anticipated TLD expansion first and foremost brings value to Internet users, and thus ICANN can avoid any circumstance where user confusion could arise.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>This issue can be addressed and clarified in the definition of &quot;confusingly similar strings&quot;.&nbsp; The current definition should be expanded beyond the semantic equivalence to also address the diminution of a TLD.&nbsp; In rectifying this oversight in the third DAG, ICANN will not only avoid user confusion issues, but it will stop the loss of precious valuable resources that will undoubtedly be wasted on a myriad of objections that could have been clearly avoided from the start.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'>We trust that ICANN appreciates that the logical expansion of the domain name space is at the heart of this process and that the critical issue we are raising is in the interest of all stakeholders in the new TLD process, but especially trademark holders, those with responsibility for Internet security and stability, ICANN compliance staff and, most importantly, Internet users both in the near term and those in the coming decades.<u1:p></u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre><pre><i><font
size=3 color=black face=Arial><span style='font-size:12.0pt;font-family:Arial;
color:black;font-style:italic'><u1:p>&nbsp;</u1:p></span></font></i><font
color=black><span style='color:black'><o:p></o:p></span></font></pre>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>In August, the<span
class=apple-converted-space>&nbsp;</span><b><span style='font-weight:bold'>.sport<span
class=apple-converted-space>&nbsp;</span></span></b>Policy Advisory Council
(&#8220;PAC&#8221;), which represents the global sport community sent a<span
class=apple-converted-space>&nbsp;</span><a
href="http://www.icann.org/correspondence/baumann-to-dengate-thrush-20aug09-en.pdf"
title="http://www.icann.org/correspondence/baumann-to-dengate-thrush-20aug09-en.pdf">letter</a><span
class=apple-converted-space>&nbsp;</span>to ICANN CEO and Chair to advise ICANN
of the support and concerns of the international sports family, particularly
with regard to diminution of<span class=apple-converted-space>&nbsp;</span><b><span
style='font-weight:bold'>.sport</span></b>. &nbsp;Sport is concerned that such
diminution would gravely undermine sport solidarity, which enables stronger
federations to support those with less resources and capabilities. &nbsp;In
short, the PAC has very real concerns that ICANN would approve<span
class=apple-converted-space>&nbsp;</span><b><span style='font-weight:bold'>.sport<span
class=apple-converted-space>&nbsp;</span></span></b>as well as .volleyball,
.basketball and the like.<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>As I mentioned at the start of this
email, we believe that the GAC letter supports a position that calls for
applicants to define their intended community&nbsp;as well as what
differentiation they bring to the DNS, as examples of defining themselves (as
was required in previous rounds).<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>I would be most grateful if you could
advise us as to how we best bring this forward for GAC consideration.&nbsp; I
believe that the IP and ISP constituencies, as well as the BC</span></font><font
color=blue face=Arial><span style='font-family:Arial;color:blue'>,<span
class=apple-converted-space>&nbsp;</span></span></font><font color=black
face=Arial><span style='font-family:Arial;color:black'>support establishing
clarity around this issue and ensuring new TLDs are meaningful additions to the
DNS (rather than creating a free-for-all).&nbsp; GAC support would ensure a
logical expansion.<u1:p></u1:p></span></font><font color=black><span
style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>Thank you in advance for taking the time
to read this rather long mail (I apologize for that!) and for giving us
direction as we look to<span class=apple-converted-space>&nbsp;<st1:place u2:st="on"><st1:city u2:st="on"></span><st1:City
w:st="on"><st1:place w:st="on">Seoul</st1:city></st1:place></st1:place></st1:City><span
class=apple-converted-space>&nbsp;</span>to get consensus on this position.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>I look forward to your soonest
response.&nbsp; FYI, as I will be traveling over the coming weeks leading up to<span
class=apple-converted-space>&nbsp;<st1:place u2:st="on"><st1:city u2:st="on"></span><st1:City
w:st="on"><st1:place w:st="on">Seoul</st1:city></st1:place></st1:place></st1:City>,
should you need to speak with me my cell is: +1 917 770 2693.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>Kind regards,<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'>RA<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'>Ronald N. Andruff<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<div>

<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'>RNA Partners, Inc.<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'>220<span class=apple-converted-space>&nbsp;<st1:street u2:st="on"><st1:address u2:st="on"></span><st1:Street
w:st="on"><st1:address w:st="on">Fifth Avenue</st1:address></st1:street></st1:address></st1:Street>,
20th floor<u1:p></u1:p></span></font><font color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div><st1:place u2:st="on"><st1:city u2:st="on">

<p class=MsoNormal><st1:place w:st="on"><st1:City w:st="on"><font size=2
  color=black face=Arial><span style='font-size:11.0pt;font-family:Arial;
  color:black'>New York</span></font></st1:City><font size=2 color=black
 face=Arial><span style='font-size:11.0pt;font-family:Arial;color:black'></st1:city>,<span
 class=apple-converted-space>&nbsp;<st1:state u2:st="on"></span><st1:State
 w:st="on">New York</st1:state></st1:State><span class=apple-converted-space>&nbsp;<st1:postalcode u2:st="on"></span><st1:PostalCode
 w:st="on">10001</st1:postalcode></st1:PostalCode></span></font></st1:place><font
color=black><span style='color:black'><u1:p></u1:p><o:p></o:p></span></font></p>

</st1:place></div>

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<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'><a href="http://www.rnapartners.com"
title="http://www.rnapartners.com">www.rnapartners.com</a><u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'>V: +1 212 481 2820 x 11<u1:p></u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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<p class=MsoNormal><font size=2 color=black face=Arial><span style='font-size:
11.0pt;font-family:Arial;color:black'>F:&nbsp; +1 212 481 2859<u1:p></u1:p></span></font><font
size=2 color=black face="Courier New"><span style='font-size:10.0pt;font-family:
"Courier New";color:black'><o:p></o:p></span></font></p>

</div>

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<p class=MsoNormal><font size=3 color=black face="Times New Roman"><span
style='font-size:12.0pt;color:black'><u1:p>&nbsp;</u1:p><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

</div>

<div>

<p class=MsoNormal><font size=3 color=black face=Arial><span style='font-size:
12.0pt;font-family:Arial;color:black'><u1:p>&nbsp;</u1:p></span></font><font
color=black><span style='color:black'><o:p></o:p></span></font></p>

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</div>

</div>

</span></u1:smarttagtype></u1:smarttagtype></u1:smarttagtype></u1:smarttagtype></u1:smarttagtype></u1:smarttagtype></u1:smarttagtype>

<p class=MsoNormal><font size=3 face="Times New Roman"><span style='font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

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