<font size=2 face="sans-serif">Ron,</font>
<br>
<br><font size=2 face="sans-serif">For many of the .brand applicants, ICANN
and the gTLD programme (still) represents an insignificant part of their
overall business. Hence, many applicants will expect their consultants
to cover the ICANN chores, rather than be present themselves.</font>
<br>
<br><font size=2 face="sans-serif">Nevertheless, I would hope that those
applicants based closer to Beijing will be taking the opportunity to attend
in April.</font>
<br>
<br><font size=2 face="sans-serif">As you know, I am an applicant for .hsbc
and have been engaging with other .brand applicants to identify ways to
ensure that our interests are represented within the ICANN structure going
forward. I would be happy to facilitate a discussion with the BC on .brand
perspectives with those that will be available in Beijing. In the meantime,
the attached paper was submitted by this group to ICANN in response to
the public comment period for the RA changes;</font>
<br>
<br><font size=2 face="sans-serif"> </font>
<br>
<br><font size=2 face="sans-serif">Kind regards,</font>
<br>
<br><font size=2 face="sans-serif">Martin<br>
</font>
<br><a href="http://directory.global.hsbc/cgi-whitepages/search-entry.pl?attribute_extramail=mail&operator_extramail=sw&unused_searching=no&co=*&value_extramail=martinsutton@hsbc.com"><font size=2 color=red face="Arial"><b><u>Martin
C SUTTON</u></b></font></a><font size=2 color=red face="Arial"><b> </b></font>
<br><font size=2 color=red face="Arial">Group Risk </font>
<br><font size=1 face="Arial">Manager, Group Fraud Risk and Intelligence
| HSBC HOLDINGS PLC HGHQ<br>
Group Security & Fraud Risk<br>
8 Canada Square,Canary Wharf,London,E14 5HQ,United Kingdom</font>
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<br><font size=1 color=#008000 face="Arial">Protect our environment - please
only print this if you have to!</font></table>
<br>
<br>
<br>
<br>
<table width=100%>
<tr valign=top>
<td><font size=1 color=#5f5f5f face="sans-serif">From:</font>
<td><font size=1 face="sans-serif">"Ron Andruff" <randruff@rnapartners.com></font>
<tr valign=top>
<td><font size=1 color=#5f5f5f face="sans-serif">To:</font>
<td><font size=1 face="sans-serif">"'Elisa Cooper'" <Elisa.Cooper@markmonitor.com>,
"'bc - GNSO list'" <bc-gnso@icann.org></font>
<tr valign=top>
<td><font size=1 color=#5f5f5f face="sans-serif">Date:</font>
<td><font size=1 face="sans-serif">04/03/2013 16:09</font>
<tr valign=top>
<td><font size=1 color=#5f5f5f face="sans-serif">Subject:</font>
<td><font size=1 face="sans-serif">RE: [bc-gnso] Registry Conf Call &
Proposal for meeting with .BRANDS</font>
<tr valign=top>
<td><font size=1 color=#5f5f5f face="sans-serif">Sent by:</font>
<td><font size=1 face="sans-serif">owner-bc-gnso@icann.org</font></table>
<br>
<hr noshade>
<br>
<br>
<br><font size=2 color=blue face="Arial">Thanks for the prompt reply, Elisa.</font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">Considering that there are 637
brand TLD applications, one would think that all (or a majority of them)
would be showing up at an ICANN meeting, so I am somewhat surprised that
you are aware of only a few attending… Perhaps, as Chair, you could work
with our Secretariat to send invitations out to all of them? That
outreach could have a tangential benefit insomuch as the invitees may also
be potential BC members. We have some six weeks or so before the
meeting, why not go for it?</font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">Regarding the webinar suggestion,
I am a strong believer of face-to-face meetings whenever possible so my
first vote goes there. If we do go the webinar route, I would recommend
a new title: A New Era for Business on the Internet: Informing and Educating
about .BRANDs. </font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">Hope that this helps move this
discussion forward.</font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">Kind regards,</font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">RA </font>
<br><font size=2 color=blue face="Arial"> </font>
<br><font size=2 color=blue face="Arial">Ronald N. Andruff</font>
<br><a href=http://www.rnapartners.com/><font size=2 color=blue face="Arial"><u>RNA
Partners, Inc.</u></font></a>
<div align=center>
<br>
<hr></div>
<br><font size=2 face="Tahoma"><b>From:</b> Elisa Cooper [</font><a href=mailto:Elisa.Cooper@markmonitor.com><font size=2 face="Tahoma">mailto:Elisa.Cooper@markmonitor.com</font></a><font size=2 face="Tahoma">]
<b><br>
Sent:</b> Monday, March 04, 2013 10:27 AM<b><br>
To:</b> Ron Andruff; 'bc - GNSO list'<b><br>
Subject:</b> RE: [bc-gnso] Registry Conf Call & Proposal for meeting
with .BRANDS</font>
<br><font size=3 face="Times New Roman"> </font>
<br><font size=2 color=#004080 face="Calibri">Ron, </font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">I am on the call – but will
only be able to attend the first 60 minutes. The call will be recorded
and transcribed for those unable to attend.</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">Regarding your separate comment
- I would be in support of inviting .Brands to meet with us in Beijing.
Of those that I personally know that are attending (which is just a few),
I have already invited them to join our meeting scheduled on Constituency
Day (Tuesday).</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">That said, we might also
consider reaching out to them and inviting them prior to Beijing, to a
webinar entitled, “Understanding and Influencing ICANN”.</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">Thoughts?</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">Best,</font>
<br><font size=2 color=#004080 face="Calibri">Elisa</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">Elisa Cooper</font>
<br><font size=2 color=#004080 face="Calibri">Director of Product Marketing</font>
<br><font size=2 color=#004080 face="Calibri">MarkMonitor</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 color=#004080 face="Calibri">208 389-5779 PH</font>
<br><font size=2 color=#004080 face="Calibri"> </font>
<br><font size=2 face="Tahoma"><b>From:</b> owner-bc-gnso@icann.org [</font><a href="mailto:owner-bc-gnso@icann.org"><font size=2 face="Tahoma">mailto:owner-bc-gnso@icann.org</font></a><font size=2 face="Tahoma">]
<b>On Behalf Of </b>Ron Andruff<b><br>
Sent:</b> Monday, March 04, 2013 8:10 AM<b><br>
To:</b> 'bc - GNSO list'<b><br>
Subject:</b> [bc-gnso] Registry Conf Call & Proposal for meeting with
.BRANDS</font>
<br><font size=3 face="Times New Roman"> </font>
<br><font size=2 face="Arial">Good morning all.</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">Just sending a note to the list to inquire
as to how many BC members will be on the Registry call that is starting
now? Perhaps our Secretriat could pull together a list for everyone’s
benefit?</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">Separately, in preparation for this call
I was going through the filings and came to realize (again) that that there
are 637 .BRANDS from the 1900. Many of them are brands we know and
some are BC members. Others we don’t know…</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">Question for the Ex Com: Would it not
make sense to invite the .BRANDS to come to meet the BC in Beijing? For
my part, it would be extremely helpful to hear from them and to have an
opportunity to learn more. Perhaps we could invite them for the CSG
breakfast on Tuesday, if guests have not already been scheduled for that
meeting slot. </font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">It seems to me that BC members would benefit
greatly from meeting with businesses that are applying for top-level domains.</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">My two cents.</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">Kind regards,</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">RA</font>
<br><font size=2 face="Arial"> </font>
<br><font size=2 face="Arial">Ronald N. Andruff</font>
<br><a href=http://www.rnapartners.com/><font size=2 color=blue face="Arial"><u>RNA
Partners, Inc.</u></font></a>
<br><font size=3 face="Times New Roman"> </font>
<br>
<br><font size=2 face="sans-serif"><br>
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