<html>
<head>
<meta http-equiv="content-type" content="text/html; charset=utf-8">
</head>
<body bgcolor="#FFFFFF" text="#000000">
<p class="MsoNormal">We welcome the opportunity offered by the CCTRT
to share our experience as a new gTLD registry serving a local
community, namely the Breton community defined by a geographical
(West of France) as well as cultural and linguistic proximity.<o:p></o:p>
<o:p></o:p>
</p>
<p class="MsoNormal">We fully agree on the definition of trust
suggested by the CCTRT Report : Familiarity and security. These
are the pillars of our value proposition to our community.
<o:p></o:p></p>
<p class="MsoNormal">Our daily work is focused on the first one,
familiarity. As most community/geographic gTLD, we care about
usage of domain names as much as registration numbers. We commonly
use as Key Performance Indicators such metrics as number of active
domains, number of websites appearing in the Alexa Top 1 million
ranking and number of pages under .bzh indexed by Google.
<o:p></o:p></p>
<p class="MsoNormal">Until recently, we mainly addressed security
though our restricted registration policy, our pricing policy (our
wholesale price is 35€) and our relatively small domain space
coupled with a proximity to most actors within the region which
allow us to closely monitor new registrations. Since late 2016,
with the help of Afnic, our technical backend and abuse monitoring
service provider, we have turned our contractual obligation to
comply the Specification 11-3b into of one our main selling point.
On top of notifying registrars upon detection of an abuse, we
decided to notify registrants. This feature has been active for a
few months but has been promoted for only a few weeks.
Nonetheless, the results of our new service have already been very
positive. <o:p></o:p></p>
<p class="MsoNormal">Our very first cases allowed to follow-up the
abuse mitigation directly with the registrant (Have you received
the notice? Do you understand it ? Do you know how to solve the
issue ? [a week later] Is everything okay now ?). We do not
resolve the issue for them but we make sure their webmaster has
the correct information. In all cases, the problem was solved
within a few of days. Registrants were all grateful for the
proactive help we provided.
<br>
On a larger scale, we find this new service very useful in
explaining the higher pricing of our local gTLD compared to our
market leaders. We now put forward this feature of .bzh as one of
our key selling points. Given the current popularity of the topic
of “cyber security”, our new feature announcement was very well
received by the local media.<o:p></o:p></p>
<p class="MsoNormal">We firmly believe that establishing consumer
trust through familiarity and security is essential to the success
of our gTLD. As a non-profit organization, it is our first goal.
We hope our actions will help illustrate the advantages brought to
consumers by most of GeoTLD, creating a new level of proximity in
the domain name industry. <o:p></o:p></p>
<p class="MsoNormal"> <o:p></o:p></p>
<p class="MsoNormal"><b>Background on .bzh</b><o:p></o:p></p>
<p class="MsoNormal">The .BZH registry is a non-profit organization
which aims at serving the Breton community. Our activities are
mainly based in Bretagne, France.<o:p></o:p> <br>
Our application was supported by the Regional Council of Brittany
as well as the French Government.<o:p></o:p><br>
Our organization is a member of the RySG.<o:p></o:p></p>
</body>
</html>