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<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
lang=EN-US style='font-size:13.5pt;font-family:"Times New Roman","serif"'>First
corporate guys… series of applications expected? <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b><span
lang=EN-US style='font-size:13.5pt;font-family:"Times New Roman","serif"'>--<o:p></o:p></span></b></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b><span
lang=EN-US style='font-size:13.5pt;font-family:"Times New Roman","serif"'>Canon
to begin acquisition of the ".canon" Top-Level Domain name<o:p></o:p></span></b></p>
<p class=MsoNormal align=center style='text-align:center'><a
href="http://www.canon.com/news/2010/images/dot_canon.gif" target="_blank"><span
style='font-size:12.0pt;font-family:"Times New Roman","serif";color:blue;
text-decoration:none'><img border=0 width=196 height=98 id="Рисунок_x0020_1"
src="cid:image001.gif@01CAC5F8.DC7F6C20"
alt="http://www.canon.com/news/2010/images/p2010mar16a.gif"></span></a><span
lang=EN-US style='font-size:12.0pt;font-family:"Times New Roman","serif"'><o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
lang=EN-US style='font-size:12.0pt;font-family:"Times New Roman","serif"'>TOKYO,
March 16, 2010—Canon Inc. announced today that it will begin the
acquisition process for the top-level domain name ".canon," based on
the new generic Top Level Domain (gTLD) registration system. <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
lang=EN-US style='font-size:12.0pt;font-family:"Times New Roman","serif"'>The
non-profit organization ICANN (Internet Corporation for Assigned Names and
Numbers), which maintains and regulates the Internet's addressing system, has
rigorously evaluated the current gTLD string of characters' societal value,
utilization purpose, and use in an organization's operations. At its
International Public Meeting held in June 2008, however, ICANN approved the
relaxation and liberalization of the new gTLD system adoption rules. Following
this meeting, a number of disputes arose surrounding whether the entry
procedures were fair and adequate, and it was expected that the new gTLD system
would commence registration application within 2010 at the earliest. The new
gTLD system is expected to allow a company name, brand name, geographic region,
or service type to be used as a gTLD within website and e-mail addresses. <o:p></o:p></span></p>
<p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span
lang=EN-US style='font-size:12.0pt;font-family:"Times New Roman","serif"'>Along
with its expanding global business activities, Canon will continue to provide
online information and services to its users, consumers, and other
stakeholders, across the world's countries and regions. With the adoption of
the new gTLD system, which enables the direct utilization of the Canon brand,
Canon hopes to globally integrate open communication policies that are
intuitive and easier to remember compared with existing domain names such as
"canon.com." Canon has made the official decision to begin necessary
procedures to acquire ".canon" upon the introduction of the new
system. Following approval for the new gTLD system, which is expected to take
place after the latter half of 2011, Canon will make full use of the new domain
name to increase the convenience and effectiveness of its online
communications. <o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-US><o:p> </o:p></span></p>
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