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</o:shapelayout></xml><![endif]--></head><body lang=EN-US link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>Michael, it’s not very scientific. But when I look in my dashboard and see all of the sunrise registrations that came in on TLD, the likely candidates for “Group 2” just sort of leap out at you. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>I don’t see any issues with the registrations from the brand-centric registrars. The registrations from MarkMonitor, CSC, ComLaude, etc. are exactly what you might expect. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>Then I see a handful of registrations from a mainstream registrar, for the same customer, where the trademarks are on words like “Christmas”, “Insurance”, “Dating” and “Discount”.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>Yes, “windows” is a common word, but when I see the Microsoft sunrise registrations come through, they come through with coined marks as well. There are a lot of companies like that, but I don’t count them as ‘Group 2’ since the generic words are typically also part of a bundle of registrations that include coined, fanciful and arbitrary marks. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>It’s the registrant that only has generic single-word marks that I count as suspicious. In fact, I can’t think of a single brand that only trademarks single, common words that monetize well in PPC, but you can find a handful of such companies in the TMCH.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'> Bret<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:9.0pt'><b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><br>Bret Fausett</span></b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#1E1E1E'>General Counsel</span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#828282'>____________________________</span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-line-height-alt:10.5pt'><a href="http://www.uniregistry.link/"><span style='font-size:7.5pt;font-family:"Helvetica",sans-serif;text-decoration:none'><img border=0 width=165 height=40 style='width:1.7222in;height:.4166in' id="Picture_x0020_1" src="cid:image001.png@01D2B1F8.E02B3720" alt=Uniregistry></span></a><span style='font-size:7.5pt;font-family:"Helvetica",sans-serif;color:black'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:10.5pt'><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'>Uniregistry, Inc. <br>2161 San Joaquin Hlils Road<br>Newport Beach, California 92660<br><br>Mobile +1 310 985 1351 <br>Office +1 949 706 2300 x4201<br></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:#008443'><a href="mailto:bret@uniregistry.com">bret@uniregistry.com</a></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'><o:p></o:p></span></p></div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'><o:p> </o:p></span></p><div><div style='border:none;border-top:solid #E1E1E1 1.0pt;padding:3.0pt 0in 0in 0in'><p class=MsoNormal><b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>From:</span></b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'> Michael Graham (ELCA) [mailto:migraham@expedia.com] <br><b>Sent:</b> Monday, April 10, 2017 8:39 AM<br><b>To:</b> Bret Fausett <bret@uniregistry.com>; gnso-rpm-wg@icann.org<br><b>Subject:</b> RE: [gnso-rpm-wg] Action Items, Slides and Notes from the Working Group call held earlier today<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'>Bret:<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'>How are you determining which Sunrise registrants are falling into Group 2? TM Registrations without any actual products?<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'>Michael R.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D'><o:p> </o:p></span></p><div><div style='border:none;border-top:solid #E1E1E1 1.0pt;padding:3.0pt 0in 0in 0in'><p class=MsoNormal><b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'>From:</span></b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif'> <a href="mailto:gnso-rpm-wg-bounces@icann.org">gnso-rpm-wg-bounces@icann.org</a> [<a href="mailto:gnso-rpm-wg-bounces@icann.org">mailto:gnso-rpm-wg-bounces@icann.org</a>] <b>On Behalf Of </b>Bret Fausett<br><b>Sent:</b> Monday, April 10, 2017 9:35 AM<br><b>To:</b> <a href="mailto:gnso-rpm-wg@icann.org">gnso-rpm-wg@icann.org</a><br><b>Subject:</b> Re: [gnso-rpm-wg] Action Items, Slides and Notes from the Working Group call held earlier today<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><div><div><p class=MsoNormal>> It seems like the whole argument is on the basis of some strawman argument that brand owners <o:p></o:p></p></div><div><p class=MsoNormal>> are using the TMCH to take common words out of circulation. <o:p></o:p></p></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p></div><div><p class=MsoNormal>As a registry operator, we have some insight into who is using the sunrise period. By and large, the sunrise is used for brands to register names that would not have any use for anyone except the brand owner. In other words, the trademark owner is not taking a registration opportunity away from someone else. Most of these registrations come from the registrars typically used by brands. Call this Group 1.<o:p></o:p></p></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p></div><div><p class=MsoNormal>At the same time, somewhere around 3-5% of the names registered in sunrise have been registered by companies who appear to have registered a mark solely for the purpose of gaining access to the sunrise period. These names are typically registered at registrars other than the ones used by brands. Call this Group 2. <o:p></o:p></p></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p></div><div><p class=MsoNormal>So I don’t think anyone is claiming that “brand owners” are taking common words out of circulation, but there are trademark holders in some jurisdictions who appear to have gamed the system. They are not taking the name out of circulation, but they are trying to get first access to a name at registration price which may have a high resale value on the secondary market. <o:p></o:p></p></div><div><p class=MsoNormal><o:p> </o:p></p></div><div><p class=MsoNormal>(At our registry, we tried to anticipate this potential abuse by including restrictions on the subsequent sale of sunrise names. See Section III of our policy document here, <a href="http://uniregistry.link/registry-policies/?file=1449">http://uniregistry.link/registry-policies/?file=1449</a>. So, yes, if you are a trademark owner with a trademark registered solely to get into the sunrise, you can use the sunrise, but the name has no resale value.)<o:p></o:p></p></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p></div><div><p class=MsoNormal>If this group could come up with a way of preserving sunrise for Group 1 while excluding Group 2, that would be worthwhile, in my view. <o:p></o:p></p></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p></div><div><p class=MsoNormal> Bret <o:p></o:p></p></div><div><div><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:9.0pt'><b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><br><span class=txt>Bret Fausett</span></span></b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span class=txt><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#1E1E1E'>General Counsel</span></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span class=txt><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#828282'>____________________________</span></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:10.5pt'><span style='font-size:7.5pt;font-family:"Helvetica",sans-serif;color:black'><a href="http://www.uniregistry.link/"><span style='text-decoration:none'><img border=0 width=165 height=40 style='width:1.7222in;height:.4166in' id="_x0000_i1025" src="http://static.uniregistry.net/assets/img/ur-logo@2x.png" alt=Uniregistry></span></a><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:10.5pt'><span class=txt><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'>Uniregistry, Inc. </span></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'><br><span class=break>2161 San Joaquin Hlils Road</span><br><span class=break>Newport Beach, California 92660</span><br><br><span class=txt>Mobile +1 310 985 1351 </span><br><span class=txt>Office +1 949 706 2300 x4201</span><o:p></o:p></span></p></div></div><div><p class=MsoNormal><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><o:p> </o:p></span></p></div></div><div><div><p class=MsoNormal><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><o:p> </o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p></div><p class=MsoNormal style='margin-bottom:12.0pt'><o:p> </o:p></p><div><div><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:9.0pt'><b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><br><span class=txt>Bret Fausett</span></span></b><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span class=txt><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#1E1E1E'>General Counsel</span></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><br></span><span class=txt><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#828282'>____________________________</span></span><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:#6E6E6E'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:10.5pt'><span style='font-size:7.5pt;font-family:"Helvetica",sans-serif;color:black'><a href="http://www.uniregistry.link/"><span style='text-decoration:none'><img border=0 width=165 height=40 style='width:1.7152in;height:.4166in' id="_x0000_i1026" src="http://static.uniregistry.net/assets/img/ur-logo@2x.png" alt=Uniregistry></span></a><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;line-height:10.5pt'><span class=txt><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'>Uniregistry, Inc. </span></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'><br><span class=break>2161 San Joaquin Hlils Road</span><br><span class=break>Newport Beach, California 92660</span><br><br><span class=txt>Mobile +1 310 985 1351 </span><br><span class=txt>Office +1 949 706 2300 x4201</span><br></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:#008443'><a href="mailto:bret@uniregistry.com">bret@uniregistry.com</a></span><span style='font-size:8.5pt;font-family:"Helvetica",sans-serif;color:black'><o:p></o:p></span></p></div></div><div><p class=MsoNormal style='margin-bottom:12.0pt'><span style='font-size:9.0pt;font-family:"Helvetica",sans-serif;color:black'><o:p> </o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p></div></body></html>