<div dir="ltr">FYI <br><br clear="all"><div><div dir="ltr" class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr"><div><div dir="ltr">Glenn McKnight</div><div dir="ltr">NARALO Secretariat<br><a href="mailto:mcknight.glenn@gmail.com" target="_blank">mcknight.glenn@gmail.com</a></div><div dir="ltr"><a href="http://toronto.ieee.ca/" target="_blank">http://toronto.ieee.ca/</a></div><div dir="ltr">IEEE Toronto SIGHT Chair </div><div dir="ltr"><a href="mailto:glenn.mcknight@ieee.org" target="_blank">glenn.mcknight@ieee.org</a><br>skype gmcknight<br>twitter gmcknight</div><div>289-830 6259<br>.</div></div></div></div></div></div></div></div></div></div></div><br><br><div class="gmail_quote"><div dir="ltr" class="gmail_attr">---------- Forwarded message ---------<br>From: <strong class="gmail_sendername" dir="auto">Ash Shepherd, NTEN</strong> <span dir="ltr"><<a href="mailto:training@nten.org">training@nten.org</a>></span><br>Date: Mon, Feb 11, 2019 at 7:59 PM<br>Subject: Just $100 to earn new audiences? Learn how in our digital ads course!<br>To: <<a href="mailto:mcknight.glenn@gmail.com">mcknight.glenn@gmail.com</a>><br></div><br><br><u></u>
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<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">Hi Glenn,</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">If it's critical that you engage new and existing audiences on social media and other platforms, what's the most cost- and time-effective way to achieve that? <strong>Digital ads</strong>.</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">Before you budget your dollars, learn the basics with
our course "<a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2Ng/index.html" style="color:#04529d;font-weight:inherit;text-decoration:underline" target="_blank"><strong class="m_-4624355456507208066email-hyperlink-color-preserver" style="font-weight:normal">Pay-to-Play: Digital Advertising to Drive Impact</strong></a>" with instructor George Weiner. <br><br>You'll learn:</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> <br><strong>The essentials:</strong> audience targeting, message creation, optimizing, and measurement</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"><strong>How to set up a digital campaign</strong> to drive awareness, engagement, and leads</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"><strong>How to run A/B tests</strong> and use the data to help make your marketing decisions</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">It's possible to drive meaningful engagement on Facebook with <em>just $100 per month</em>—wouldn't you like to learn how? </p>
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<a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2Ng/index.html" class="m_-4624355456507208066btn-hyperlink" style="color:#ffffff;font-weight:inherit;text-decoration:none" target="_blank">
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all qualify for CFRE, CAE, and <a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2Nw/index.html" style="color:#04529d;font-weight:inherit;text-decoration:underline" target="_blank"><strong class="m_-4624355456507208066email-hyperlink-color-preserver" style="font-weight:normal">NTEN Professional Certificate</strong></a> credits.</em></p>
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<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:center"><span class="m_-4624355456507208066inline-color" style="color:#ffffff"><em>Great session! I had so many ideas pop into my head, </em></span></p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:center"><span class="m_-4624355456507208066inline-color" style="color:#ffffff"><em>and I can't wait to share with the rest of the team!</em></span></p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:center"><span class="m_-4624355456507208066inline-color" style="color:#ffffff"><em>– Former NTEN Course Participant</em></span></p>
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<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"><strong><a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2Ng/index.html" style="color:#04529d;font-weight:inherit;text-decoration:underline" target="_blank"><strong class="m_-4624355456507208066email-hyperlink-color-preserver" style="font-weight:bold">Pay-to-Play: Digital Advertising to Drive Impact</strong></a></strong></p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">Date: Course access begins March 29</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">Location: online</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">Cost: Members $125/Non-members $250</p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"> </p>
<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:'Open Sans',Helvetica,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left">We're looking forward to this course—<a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2Ng/index.html" style="color:#04529d;font-weight:inherit;text-decoration:underline" target="_blank"><strong class="m_-4624355456507208066email-hyperlink-color-preserver" style="font-weight:normal">join us</strong></a>!</p>
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<p class="m_-4624355456507208066paragraph-one" style="color:#202020;font-family:Verdana,Geneva,sans-serif;font-size:14px;font-weight:normal;line-height:21px;margin-bottom:0;margin-top:0;text-align:left"><strong>Ash Shepherd </strong>(<a href="http://NTEN.informz.net/z/cjUucD9taT0yNTMzOTgzJnA9MSZ1PTM2NjcyNjI4MCZsaT0xNzI3MjY2OQ/index.html" style="color:#04529d;font-weight:inherit;text-decoration:underline" target="_blank"><strong class="m_-4624355456507208066email-hyperlink-color-preserver" style="font-weight:normal">pronouns</strong></a>: he/him)<br>Education Director, NTEN</p>
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