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</o:shapelayout></xml><![endif]--></head><body lang=EN-US link="#0563C1" vlink="#954F72"><div class=WordSection1><p class=MsoNormal><span style='color:#002060'>Don, thanks for asking.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>I think we can do much better than that document.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>Besides being redundant in several places, it asks questions which it then does not answer. For example, it asks about disadvantages and then offers advantages.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>It uses UA-ready without defining it.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>It often talks about expanding the internet, which I think for most readers is of no consequence (not my job).<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>On the other hand it buries the more significant argument which is the enablement of users that are not English or ASCII literate.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>It is also rather geeky in describing UA as a “technical compliance process”, rather than using more approachable language.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>Asking about which companies are UA-ready seems inappropriate since the large companies mentioned will almost never be fully UA-ready, as they have so many applications.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>It would be better to identify software systems they offer that we can say are UA-ready. <o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>We should use links everywhere we mention a document rather than pointing at the containing directory.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>Rather than listing companies that are members, we should have a link to the list of members. That way the document doesn’t need to be updated as the list changes and it might encourage others to join.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>So fwiw, I would replace the faq with something like the attached. I tried to be more direct, more approachable, and have more compelling arguments.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>The contents I removed, I did so intentionally. (Apologies if I removed someone’s favorite item.)<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>Feel free to disagree or dismiss outright.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>It might benefit from a few statistics – eg number of TLDs in each language or script, and some examples of important cases. (China, India, etc. with large markets, etc.)<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'>I hope that helps.<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'>tex<o:p></o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#002060'><o:p> </o:p></span></p><p class=MsoNormal><a name="_MailEndCompose"><span style='color:#002060'><o:p> </o:p></span></a></p><div><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in'><p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif";mso-fareast-language:JA'>From:</span></b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif";mso-fareast-language:JA'> UA-discuss [mailto:ua-discuss-bounces@icann.org] <b>On Behalf Of </b>Don Hollander<br><b>Sent:</b> Monday, February 25, 2019 3:59 PM<br><b>To:</b> ua-discuss@icann.org<br><b>Subject:</b> [UA-discuss] Document Review: UASG011 Frequently Asked Questions<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><span lang=EN-NZ>We have this FAQ published at <a href="https://uasg.tech/wp-content/uploads/2016/08/UASG011-160823-en-faq-digital.pdf">https://uasg.tech/wp-content/uploads/2016/08/UASG011-160823-en-faq-digital.pdf</a><o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ>I’d very much welcome comments from the community about this – whether you think it’s fine as it is or whether things have progressed since we last updated this in 2016 or whether there are fresh questions that should be included.<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ>If you need a deadline, let’s aim for the 5<sup>th</sup> of March.<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ>Don<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ style='mso-fareast-language:EN-NZ'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ style='mso-fareast-language:EN-NZ'><o:p> </o:p></span></p><p class=MsoNormal><span lang=EN-NZ style='mso-fareast-language:EN-NZ'>Don Hollander<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ style='mso-fareast-language:EN-NZ'>Secretary General – UASG<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ style='mso-fareast-language:EN-NZ'>Skype: Don_Hollander</span><span lang=EN-NZ><o:p></o:p></span></p><p class=MsoNormal><span lang=EN-NZ><o:p> </o:p></span></p></div></body></html>