[CPWG] IDN usage from the HosterStats July 2021 legacy gTLD web usage survey

[John McCormac]

There was some discussion on today's Zoom meeting about an upcoming IDN 
domain name webinar later this month. I ran a 1.95 million domain name 
web usage survey earlier this week. There were 21,342 IDNs in the survey 
set and 1,690 were in .COM.

 From the preliminary data, (the data is still being processed), the 
results for the .COM IDNs are:
7.87% No Response
30.65% No site
10.24% Active
1.12% sites from other TLDs
1.36% In Page Redirects
2.9% External TLD Redirects
3.14% Not Found/Forbidden
9.05% Holding Page
2.54% Internal redirect
0.71% No content
1.18% Affiliate Landing pages
0.12% Redirect to same name in other TLD
10.53% PPC parking
1.72% Redirect
3.96% Sales
6.04% Redirect to HTTPS version of site
0.5% Unavailable
6.34% Redirect to other name in gTLD

It is a very small sub-sample of a sample from a large gTLD. The total 
number of IDNs in the legacy gTLDs is 1,691,308 and 886,053 in .COM.

The percentage of .COM domain names on sale is 9.71% (Approximately 15 
million out of 155 million.)

IDNs might follow ccTLD rules due to their linguistic and geographical 
concentration and it might be better to examine their use in relevant 
ccTLDs (or new gTLDs) rather than the legacy gTLDs. The new gTLD web 
usage survey (also run this week) is next in the queue for processing 
and it has some IDN specific gTLDs which may give some more insights 
into how they are being used.

Regards...jmcc
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John McCormac  *  e-mail: jmcc at hosterstats.com
MC2            *  web: http://www.hosterstats.com/
22 Viewmount   *  Domain Registrations Statistics
Waterford      *  Domnomics - the business of domain names
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