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<p class="MsoNormal">Dear WG Members,<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">At the end of the call, I noted that I had a suggestion on how to capture the lifecycle elements Tom identified. I am certainly not saying that this is perfect, but hopefully it serves as decent inspiration to the group!<o:p></o:p></p>
<ol start="1" type="1">
<li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">Outreach/awareness<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">"Business case" aka applicant understanding and determining need/opportunity & developing application
<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">ICANN org set up of Applicant Support Program for success (operationally speaking)<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">Application submission and evaluation<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">Contracting/delegation<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l6 level1 lfo10">Ongoing operations of the gTLD.<o:p></o:p></li></ol>
<p class="MsoNormal">We of course welcome comments on the lifecycle steps.<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Best,<o:p></o:p></p>
<p class="MsoNormal">Julie & Steve<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<div style="border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0in 0in 0in">
<p class="MsoNormal"><b><span style="font-size:12.0pt;color:black">From: </span></b><span style="font-size:12.0pt;color:black">GNSO-GGP-WG <gnso-ggp-wg-bounces@icann.org> on behalf of Julie Hedlund <julie.hedlund@icann.org><br>
<b>Date: </b>Monday, January 9, 2023 at 1:55 PM<br>
<b>To: </b>"gnso-ggp-wg@icann.org" <gnso-ggp-wg@icann.org><br>
<b>Subject: </b>[GNSO-GGP-WG] HOMEWORK re: |GGP WG-Applicant Support Mtg #4 - 09 January 2023 20:00 UTC<o:p></o:p></span></p>
</div>
<div>
<p class="MsoNormal"><o:p> </o:p></p>
</div>
<p class="MsoNormal">Dear all,<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Per the action items below, please see the following homework from meeting #4 on Monday, 09 January 2023:<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><u><span style="color:black">TASKS 3, 4, and 5</span></u><span style="color:black">:</span></b><o:p></o:p></p>
<p class="MsoNormal"><b>1. Tom Barrett to suggest on the list the lifecycle elements of the application process. WG members and staff to provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>2. WG members to review the Google worksheet at: <a href="https://urldefense.com/v3/__https:/docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing__;!!PtGJab4!4_fk7QeEveU75kKZ9ROe22ACSuIAU4ywPv3bacd3lNNp_Seb1o5xAJ65CuAdKNjmuHks9-SCf7DjQ6hfIsPBhWjt3mN0Aw$">
https://docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing [docs.google.com]</a> for format and provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>3. Staff to draft a sample survey.<o:p></o:p></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Kind regards,<o:p></o:p></p>
<p class="MsoNormal">Steve and Julie<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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<p class="MsoNormal"><b><span style="font-size:12.0pt;color:black">From: </span></b><span style="font-size:12.0pt;color:black">GNSO-GGP-WG <gnso-ggp-wg-bounces@icann.org> on behalf of Julie Hedlund <julie.hedlund@icann.org><br>
<b>Date: </b>Monday, January 9, 2023 at 4:53 PM<br>
<b>To: </b>"gnso-ggp-wg@icann.org" <gnso-ggp-wg@icann.org><br>
<b>Subject: </b>[GNSO-GGP-WG] Actions & Notes |GGP WG-Applicant Support Mtg #4 - 09 January 2023 20:00 UTC<o:p></o:p></span></p>
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<p class="MsoNormal"><o:p> </o:p></p>
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<p class="MsoNormal"><span style="color:black">Dear Working Group members,<o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
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<span style="color:black">Please see below the action items and brief notes for today’s GGP WG meeting. These also are posted on the wiki at:<span class="apple-converted-space"> </span><a href="https://community.icann.org/display/GGPGIRFAS/2022+Meetings" title="https://community.icann.org/display/GGPGIRFAS/2022+Meetings">https://community.icann.org/display/GGPGIRFAS/2022+Meetings</a>.
Please note that these are not a substitute for the recordings also posted to the wiki.<o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
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<span style="color:black">The next meeting will be in<span class="apple-converted-space"> </span></span><b><i>two<span style="color:black"> weeks</span></i></b><span class="apple-converted-space"><span style="color:black"> </span></span><span style="color:black">on<span class="apple-converted-space"> </span><b>Monday,
</b></span><b>23 January<span style="color:black"> at </span><i>1500<span style="color:black"> UTC</span> (alternating time)</i></b><span style="color:black">.<span class="apple-converted-space"> </span><o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
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<span style="color:black">Kind regards,<o:p></o:p></span></p>
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<span style="color:black">Steve and Julie<o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
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<b><span style="color:black">ACTION ITEMS/HOMEWORK:</span><o:p></o:p></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><u><span style="color:black">TASKS 3, 4, and 5</span></u><span style="color:black">:</span></b><o:p></o:p></p>
<p class="MsoNormal"><b>1. Tom Barrett to suggest on the list the lifecycle elements of the application process. WG members and staff to provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>2. WG members to review the Google worksheet at: <a href="https://urldefense.com/v3/__https:/docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing__;!!PtGJab4!4_fk7QeEveU75kKZ9ROe22ACSuIAU4ywPv3bacd3lNNp_Seb1o5xAJ65CuAdKNjmuHks9-SCf7DjQ6hfIsPBhWjt3mN0Aw$">
https://docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing [docs.google.com]</a> for format and provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>3. Staff to draft a sample survey.<o:p></o:p></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><b><span style="color:black"> Notes:</span></b><o:p></o:p></p>
<p class="MsoNormal"><span style="color:black"> <o:p></o:p></span></p>
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<b><span style="color:black">Draft Agenda</span></b><span style="color:black"><o:p></o:p></span></p>
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<b><span style="color:black">GGP WG-Applicant Support Meeting #</span>4</b><span style="color:black"><o:p></o:p></span></p>
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<b><span style="color:black">Monday, </span>09 January 2023 at 20:00<span style="color:black"> UTC</span></b><span style="color:black"><o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
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<span style="color:black">1. Welcome & Updates to Statements of Interest (5 min.)<o:p></o:p></span></p>
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<span style="color:black"> <o:p></o:p></span></p>
<ul style="margin-top:0in;caret-color: rgb(0, 0, 0);font-variant-caps: normal;orphans: auto;text-align:start;widows: auto;-webkit-text-size-adjust: auto;-webkit-text-stroke-width: 0px;word-spacing:0px" type="disc">
<li class="MsoListParagraph" style="color:black;margin-top:0in;margin-bottom:0in;mso-list:l0 level1 lfo3">
No updates to SOIs.<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">2. Begin Discussion of Task 3 (55 min.) – see attached documents and Google sheet at: <a href="https://urldefense.com/v3/__https:/docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing__;!!PtGJab4!4_fk7QeEveU75kKZ9ROe22ACSuIAU4ywPv3bacd3lNNp_Seb1o5xAJ65CuAdKNjmuHks9-SCf7DjQ6hfIsPBhWjt3mN0Aw$" target="_blank" title="https://urldefense.com/v3/__https:/docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing__;!!PtGJab4!4_fk7QeEveU75kKZ9ROe22ACSuIAU4ywPv3bacd3lNNp_Seb1o5xAJ65CuAdKNjmuHks9-SCf7DjQ6hfIsPBhWjt3mN0Aw$">https://docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing
[docs.google.com]</a><o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
<ul style="margin-top:0in" type="disc">
<li class="MsoNormal" style="mso-list:l1 level1 lfo6">Review of Tasks (15 min.)<o:p></o:p></li><li class="MsoNormal" style="mso-list:l1 level1 lfo6">Review of Draft Discussion Framework (20 min.)<o:p></o:p></li></ul>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Discussion (20 min.):<o:p></o:p></p>
<ul type="disc">
<li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">What about phases of outreach – such as business model development: Awareness and education is the first step, then we have business case development (filling out the application), application evaluation,
production/operations.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">Could keep using the worksheet to agree on the form and then use the survey to get input. Could agree on drop down boxes for who collects the data and measurement.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">If we look at the applicability of these metrics to the criteria for applicant support - public interest , financial sustainability (which is why I support Tom's suggestion regarding outreach and
education and supporting their understanding of the business model for registries) and financial affordability for the application.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">My recollection from SubPro is that trademarks usually register at a number of TLDs in a defensive manner, so expunging that would make for a better appraisal of a TLD success.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">Some points from staff:
<o:p></o:p>
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<li class="MsoListParagraph" style="mso-list:l3 level2 lfo9">Not all of the metrics are signs of success or failure of the program. May or may not tell a story – could just be data points useful to collect.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level2 lfo9">SubPro PDP WG recognize that you could design the perfect program with respect to awareness, funding opportunities and structure, but owning TLDs may not be important to some companies at this point
in their business lifecyle. This is why there are only a couple of data points relating to the launch of new gLTDs, the recognition that even if everything is set up perfectly you may not get many applications.<o:p></o:p></li><li class="MsoListParagraph" style="mso-list:l3 level2 lfo9">Staff will share on email some comments about the lifecyle suggestions.<o:p></o:p></li></ul>
</li><li class="MsoListParagraph" style="mso-list:l3 level1 lfo9">Make sure we get this right. We are not under time pressure so we can get it right. Please engage with the form as it is and provide comments.<o:p></o:p></li></ul>
<p class="MsoNormal"><b>ACTION ITEM: Tom Barrett to suggest on the list the lifecycle elements of the application process. WG members and staff to provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>ACTION ITEM: WG members to review the Google worksheet at:
<a href="https://urldefense.com/v3/__https:/docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing__;!!PtGJab4!4_fk7QeEveU75kKZ9ROe22ACSuIAU4ywPv3bacd3lNNp_Seb1o5xAJ65CuAdKNjmuHks9-SCf7DjQ6hfIsPBhWjt3mN0Aw$">
https://docs.google.com/spreadsheets/d/13Q9QRDOBC0mdPBRDWxfMsUPtt4d-gVI9w8pBCkfugQc/edit?usp=sharing [docs.google.com]</a> for format and provide comments.<o:p></o:p></b></p>
<p class="MsoNormal"><b>ACTION ITEM: Staff to draft a sample survey.<o:p></o:p></b></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">3. AOB (5 min.)<o:p></o:p></p>
<p class="MsoNormal"><o:p> </o:p></p>
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