[tz] Petition to abolish local time in Sommarøy, Norway
Even Scharning
tzdb at time.is
Wed Jun 26 07:06:31 UTC 2019
NRK.no revealed today that this story was in fact a marketing campaign,
hatched by the government-owned Innovation Norway.
The story has been covered in more than 1650 articles in 1479 different
media, potentially reaching 1.2 billion people. The value of the
coverage is estimated to 11.4 million USD - a pretty good return on
investment for Innovation Norway, which spent less than 60,000 USD on
the campaign.
Article on NRK.no (in Norwegian):
https://www.nrk.no/troms/klokkelose-sommaroy-lurte-_hele_-verden-1.14599767
Press release from Innovation Norway (in Norwegian):
https://www.ntbinfo.no/pressemelding/tidsfri-sone-er-blitt-snakkis-i-hele-verden?publisherId=89989&releaseId=17866776
Our summary:
https://time.is/time_zone_news/time-free_island_was_a_marketing_campaign
Even Scharning
Time.is - exact time for any time zone
https://time.is/
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