[UA-discuss] CIOs Wanted

Jothan Frakes jothan at jothan.com
Fri Dec 11 21:13:55 UTC 2015


Gwen-

These are seriously outstanding ideas.  I am quite grateful to see you and
Don thinking this way and I am grateful you're involved in the
communications.  I am sincere in looking at ways that NamesCon can be
leveraged towards UA (Awareness/Acceptance).

-Jothan

Jothan Frakes
+1.206-355-0230 tel
+1.206-201-6881 fax

On Fri, Dec 11, 2015 at 12:19 PM, Gwen Carlson <gwen.carlson at icann.org>
wrote:

> All,
>
>
>
> There are also CIO LinkedIn groups (ICANN’s CIO participates in one and we
> asked him to use this to reach out to CIOs re name collision in the past.)
> There is also CIO magazine. When we’re ready we can pursue an interview
> there and perhaps consider some online outreach based on their list, banner
> ads etc.
>
> G
>
>
>
> http://www.cio.com/
>
>
>
>
>
>
>
> Gwen Carlson
>
> Director, Communications
>
> ICANN Global Domains Division
>
> Direct:  +1 310 578 8653
>
> Mobile:  +1 619 322 3188
>
> www.icann.org
>
>
>
> *From:* ua-discuss-bounces at icann.org [mailto:ua-discuss-bounces at icann.org]
> *On Behalf Of *Jeff Sass
> *Sent:* Friday, December 11, 2015 6:49 AM
> *To:* Jothan Frakes <jothan at jothan.com>
> *Cc:* UA-discuss at icann.org
> *Subject:* Re: [UA-discuss] CIOs Wanted
>
>
>
> Just a thought… but if there are influential CIO's (or CIO's of companies
> with known acceptance issues) that can be identified who will be at CES,
> why not reach out and offer them complimentary attendance to NamesCon?
> Even without a specific agenda item on acceptance, exposure to NamesCon
> will give a strong impression as to the vibrancy of the domain name
> ecosystem and the growing interest in domains of all shapes and sizes (from
> IDNs to cctlds, to the new extensions…).
>
>
>
> Just a thought…
>
>
>
> *Watch The Video <https://youtu.be/DXGXaTJ-hwQ>*
>
>
>
> *Please note my new email: jeff at get.club <jeff at get.club>*
>
>
>
> *Jeffrey Sas**s*, CMO
> *.CLUB Domains, LLC*
>
> Direct: (+1) 954-256-9334
> Mobile: (+1) 970-367-7277
>
> E-Mail: jeff at get.club
>
> Website: www.get.club
>
> Twitter: @sass <http://www.twitter.com/sass>   @getDotClub
> <http://www.twitter.com/getDotClub>
>
> Skype, Hangouts: jwsass
>
> *PLEASE NOTE*: *I am only checking email 2-3 times per day.  If something
> is time sensitive (really time sensitive) please message me or text me at
> the mobile number above.  Thanks!*
>
>
>
>
>
> On Fri, Dec 11, 2015 at 2:21 AM, Jothan Frakes <jothan at jothan.com> wrote:
>
> Hi Don-
>
>
>
> For NamesCon this year some form of sessions for CIO's to help understand
> new TLDs are already baked in to the agenda, and I one of the primary
> focuses we have is to spread awareness of domain names, new and old.  We'll
> have over 1000 people there so we're not hurting for attendees, but having
> some CIOs be able to get exposure to Awareness/Acceptance is a shared goal.
>
> To hold something specifically for ICANN to speak on UA would be gratis
> because I already have the space, subject to availability within the
> current schedule.  Akram is on the agenda to speak, which I think would be
> good for executive peers within the C-Suite seeing Executive participation
> by ICANN.  If we did a specific session to help educate on Acceptance I
> have some ideas I will sent in PM  (however if there were costs like
> catering food beverage for a lunch or something like that it would require
> a sponsor to cover those costs), as the co-founder I can do that, but if
> there were catering costs we would need to pass those through.
>
> This year the Consumer Electronics Show ends on 1/8 and NamesCon (NC16)
> begins 1/10.   We will not have the show back to back with CES in future
> years, so perhaps CES itself is one to focus on in 2017, but UA discussion
> will always be welcome at NC17.    https://www.cesweb.org/exhibitor has
> all the information you would want for exhibitors or other participation.
>
>
>
> We will have many UA (Acceptance and Awareness) sessions at NamesCon next
> month also: http://www.namescon.vegas/ and I suspect many from this list
> will be there as well.
>
> -Jothan
>
>
> Jothan Frakes
> Tel: +1.206-355-0230
>
>
>
> On Fri, Dec 11, 2015 at 12:28 AM, Don Hollander <don.hollander at icann.org>
> wrote:
>
> Jothan,
>
>
>
> Very interesting ideas.
>
>
>
> Regrettably, in my opinion, we are not quite ready with good documentation
> to use to address CIOs.
>
>
>
> But something for the Community Outreach group to think about for next
> year.
>
>
>
> As we’re putting together a budget for the next financial year now, any
> ideas on costs?
>
>
>
> Don
>
>
>
>
>
> On 11/12/2015, at 2:47 PM, Jothan Frakes <jothan at jothan.com> wrote:
>
>
>
> Don,
>
>
>
> I am going to throw this out there as an idea about a great way to
> positively impact the UA (A= Acceptance/Awareness) with the authentic
> realization that it will be both stillborn and read as sarcasm.
>
> Just before NamesCon in January in Las Vegas is this little show called
> CES - that pulls in nearly 180,000 people - with CIOs abounding.  IF ICANN
> spent a teensy weensy fraction of the interest on the nTLD auction
> proceeds, say, for example, they could get space that week and announce and
> hold summits or workshops - and having a fairly solid presence during that
> event that might attract those CIOs to have the right conversations if
> aligned with some announcements and marketing.
>
>
>
> I am partially being sarcastic because I have a suspicion that this would
> be a challenge to get approval for in such a short span of time, not to
> mention that it is unlikely reasonably accomplished given the many
> coordination and messaging steps that would have to happen to execute on
> this effectively so that it would be a wise spend.
>
>
>
> That said, I really wonder how many folks on this list saw what I wrote
> and said, 'OMG did he really say that... but WOW, You know, that is EXACTLY
> the type of action we need to see', and then spent a moment envisioning
> such an expenditure of resources or time, realized the likelihood was
> minimal, and in a crestfallen manner resumed to look at mild volunteering
> efforts again.
>
> The volunteering by so many in the community towards helping improve the
> situation is impressive, and appreciated, and my note is really more one to
> suggest that the path forward needs a bit of oomph so that CIOs will engage
> on this topic.  Or as I playfully say, we need something to get king 'Enry
> to peek up over the mutton leg they're gnawing.
>
>
>
> I was encouraged slightly by talk of a UA hack-a-thon for example, that's
> creative.  CES instead of the Marrakech meeting would be a place to hold
> something like that.  Or even NamesCon.  Bring it.
>
>
>
> Appreciating that approval for the budget to do something big at CES is
> not likely, instead I'd gladly make space available during the show for a
> UA (Acceptance) Hack-A-Thon.  And we could all collectively invite CIOs to
> NamesCon on UA (Awareness) to learn about the new naming options.  They
> just stay a couple extra days in Las Vegas.  Not a hard sell.  UA
> (awareness) is one of the core principles of NamesCon already.
>
>
>
> Any takers?
>
>
>
> -Jothan
>
>
> Jothan Frakes
> Tel: +1.206-355-0230
>
>
>
> On Thu, Dec 10, 2015 at 2:19 PM, Don Hollander <don.hollander at icann.org>
> wrote:
>
> As we move forward on the completion of our documentation, we’re looking
> for some community CIO’s to provide guidance about what should be in and
> what shouldn’t be in a CIO Guidebook.
>
> Our plan is to have a focus group of people that we know very well and who
> understand the issue but have the role of CIO or senior IT staff and can
> look at the documentation from that perspective.
>
> And after that, we will have a focus group of CIO’s from outside the
> industry who will be able to critique the result.
>
> So, if you’re a CIO, or know a CIO, and would be willing to read the
> existing documentation and provide feedback, would you please let me know.
>
> We’d like to try to do this through e-mail but we can organise a call if
> that will be useful.
>
> Thanks.
>
> Don
>
>
>
>
>
>
>
>
>
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