[Alac-sc-outreach] The new ICANN's Fellows and Nextgen video is great except.....

Olivier MJ Crépin-Leblond ocl at gih.com
Wed May 3 15:05:02 UTC 2017


Hello all,

as this is a fellowship originated video, I doubt that they'd do that.
The ICANN Comms department asks for our feedback when producing
something for the ALAC/At-Large, but I have not seen them ask for
community feedback in broader communication videos. It is a pity as the
feedback would have been beneficial in this case.
Kindest regards,

Olivier

On 03/05/2017 16:36, Glenn McKnight wrote:
> Perhaps  they should send the draft in the advance for community feedback
> G
>
> Glenn McKnight
> mcknight.glenn at gmail.com <mailto:mcknight.glenn at gmail.com>
> skype  gmcknight
> twitter gmcknight
> 289-830 6259
> .
>
> On Wed, May 3, 2017 at 8:29 AM, Beran Dondeh via Alac-sc-outreach
> <alac-sc-outreach at atlarge-lists.icann.org
> <mailto:alac-sc-outreach at atlarge-lists.icann.org>> wrote:
>
>     Dear All
>
>     My question is can we raise it with staff to have it changed ? 
>
>     Beran 
>
>     Sent from my iPhone
>
>     On 3 May 2017, at 13:19, Alfredo Calderon
>     <calderon.alfredo at gmail.com <mailto:calderon.alfredo at gmail.com>>
>     wrote:
>
>>     Hello to all:
>>
>>     I agree with @Dev that the video promotion has a good intention,
>>     but it does not convey the expected message of volunteerism.  How
>>     can you invite individuals to get involved if you do not use
>>     actual photos of the community? How do yo expect to get people
>>     involved if one of the organizations RALO's is not mentioned
>>     (only ICANN as a multistakeholder organization)? How many
>>     watching the video understand the concept?
>>
>>     I would expect a follow-up video to focus, not on NextGen and
>>     Fellowship Programs, but the sort of "technical or skills"
>>     (mentioned on video) one should have to apply.  If I have to
>>     navigate to another site for more details the video is lacking
>>     its purpose.
>>
>>     Finally, who is going to watch the video? People already involved
>>     in ICANN, people curious about what ICANN is all about. This
>>     brings me back to the idea of "outreach and engagement". What is
>>     the goal? Are we effectively recruiting the audience we seek?
>>
>>     My 2cents worth.
>>
>>     photo 	
>>     	
>>     *Alfredo Calderon*
>>     eLearning Consultant
>>     calderon.alfredo at gmail.com <mailto:calderon.alfredo at gmail.com> |
>>     http://aprendizajedistancia.blogspot.com
>>     <http://aprendizajedistancia.blogspot.com> | Skype: Alfredo_1212
>>     <#m_-1640371690331050341_> | wiseintro.co/alfredocalderon
>>     <http://wiseintro.co/alfredocalderon>
>>     <http://facebook.com/calderon.alfredo>
>>     <http://pr.linkedin.com/in/acalderon52>
>>     <http://twitter.com/acalderon52>
>>     <http://plus.google.com/u/0/103289446075444313762/posts>
>>     <http://www.pinterest.com/acalderon/>
>>     <http://www.slideshare.net/acalderon>
>>     <http://klout.com/#/acalderon52>
>>     <http://wiseintro.co/alfredocalderon>
>>
>>     Get a signature like this: Click here!
>>     <http://ws-promos.appspot.com/r?rdata=eyJydXJsIjogImh0dHA6Ly93d3cud2lzZXN0YW1wLmNvbS9lbWFpbC1pbnN0YWxsP3dzX25jaWQ9NjcyMjk0MDA4JnV0bV9zb3VyY2U9ZXh0ZW5zaW9uJnV0bV9tZWRpdW09ZW1haWwmdXRtX2NhbXBhaWduPXByb21vXzU3MzI1Njg1NDg3Njk3OTIiLCAiZSI6ICI1NzMyNTY4NTQ4NzY5NzkyIn0=&u=208463955666070>
>>
>>
>>     On Mon, May 1, 2017 at 7:49 PM, Niran Beharry
>>     <nbeharrytt at gmail.com <mailto:nbeharrytt at gmail.com>> wrote:
>>
>>         +1 Dev i think the at-large and alac should get recognized as
>>         a part of the community 
>>
>>         On Mon, May 1, 2017 at 7:47 PM, Glenn McKnight
>>         <mcknight.glenn at gmail.com <mailto:mcknight.glenn at gmail.com>>
>>         wrote:
>>
>>             Its more than just poor  product placement. It reduces
>>             the  fellows and netgen into small uniform animated
>>             characters  vs the use of actual pictures. Tons of  good
>>             quality pictures exist demonstrating diversity and equity
>>             across the globe. 
>>             It fails also to acknowledge the use of subtitles which
>>             all  US 501C are obligated to use.  
>>
>>             G
>>
>>             Glenn McKnight
>>             mcknight.glenn at gmail.com <mailto:mcknight.glenn at gmail.com>
>>             skype  gmcknight
>>             twitter gmcknight
>>             289-830 6259 <tel:%28289%29%20830-6259>
>>             .
>>
>>             On Mon, May 1, 2017 at 6:50 PM, Dev Anand Teelucksingh
>>             <devtee at gmail.com <mailto:devtee at gmail.com>> wrote:
>>
>>                 A new ICANN video titled "NextGen & Fellows Video"
>>                 promoting how one
>>                 can get involved in ICANN via the Nextgen and Fellows
>>                 program. It also
>>                 tries to explain what is the DNS and ICANN in a
>>                 simple way.
>>
>>                 https://youtu.be/nrV_ZkDEfIQ
>>
>>                 I think its a good video.
>>
>>                 HOWEVER,
>>
>>                 At the 36 second mark where the voiceover mentions
>>                 the volunteer
>>                 community, all of the ACs and SOs are listed to the
>>                 left side of the
>>                 spinning globe in a fashion like
>>
>>                 ICANN | <acronym of AC or SO>
>>                 <name of AC and SO>
>>
>>                 EXCEPT
>>
>>                 for ICANN At-Large - the At-Large logo is displayed.
>>                 (screenshot attached)
>>
>>                 The result:
>>
>>                 1) Because ICANN At-Large is treated differently, we
>>                 appear invisible
>>                 and not part of the community - because the target
>>                 audience is not
>>                 aware of the At-Large logo, I suspect many will not
>>                 see At-Large at
>>                 all and treat the logo as some sort of arbitrary
>>                 graphic floating
>>                 around.
>>
>>                 2) The completely different styling makes us be seen
>>                 as outside the
>>                 legitimate multi-stakeholder community.
>>
>>                 We should have been treated and displayed equally as
>>                 the other ACs and SOs.
>>
>>
>>                 Regards,
>>
>>                 Dev Anand
>>
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-- 
Olivier MJ Crépin-Leblond, PhD
http://www.gih.com/ocl.html

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