[bc-gnso] Proposal for meeting with .BRANDS

Tue Mar 12 14:42:49 UTC 2013

All,

I checked with AIM’s members as to who is hoping to attend the meeting in Beijing, but so far I’ve drawn a blank. They tell me that they don’t find it surprising that not many brands are attending, as they aren’t running a domain name Registries so much as being busy concentrating on their core business. Businesses have already budgeted huge sums to apply for/protect domains - it's becoming harder to justify several long-haul trips a year to ICANN meetings. It's certainly not because they’re uninterested

Marie

From: owner-bc-gnso at icann.org [mailto:owner-bc-gnso at icann.org] On Behalf Of Ron Andruff
Sent: lundi 4 mars 2013 18:21
To: martinsutton at hsbc.com
Cc: 'bc - GNSO list'
Subject: RE: [bc-gnso] Proposal for meeting with .BRANDS

Thank you for sharing this with the members, Martin.  

Two comments:  

(1)  taking into consideration your comments about who from brands will be in attendance in BJ, it seems even more important to send invite letters to all brand TLD applicants to see if we can encourage more participation in ICANN rather than have their consultants act as middlemen.  I have nothing against consultants doing their job, but it is clearly better to have the principals in the room rather than their filters if ICANN is going to expand its mindshare in the business sector; and

(2)  your RA submission to ICANN was enlightening to read as it brought new information to light that I had not considered.  Getting this kind of input from the broader group of .BRAND applicants would be very valuable to the community.  Can we look to you to evangelize the need of the rest of the business community to hear and learn more from our applicant brethren?

Kind regards,

RA

Ronald N. Andruff

RNA Partners, Inc. <http://www.rnapartners.com> 

  _____  

From: owner-bc-gnso at icann.org [mailto:owner-bc-gnso at icann.org] On Behalf Of martinsutton at hsbc.com
Sent: Monday, March 04, 2013 11:40 AM
To: Ron Andruff
Cc: 'bc - GNSO list'; 'Elisa Cooper'; owner-bc-gnso at icann.org
Subject: RE: [bc-gnso] Registry Conf Call & Proposal for meeting with .BRANDS

Ron, 

For many of the .brand applicants, ICANN and the gTLD programme (still) represents an insignificant part of their overall business.  Hence, many applicants will expect their consultants to cover the ICANN chores, rather than be present themselves. 

Nevertheless, I would hope that those applicants based closer to Beijing will be taking the opportunity to attend in April. 

As you know, I am an applicant for .hsbc and have been engaging with other .brand applicants to identify ways to ensure that our interests are represented within the ICANN structure going forward. I would be happy to facilitate a discussion with the BC on .brand perspectives with those that will be available in Beijing. In the meantime, the attached paper was submitted by this group to ICANN in response to the public comment period for the RA changes; 

Kind regards, 

Martin

 <http://directory.global.hsbc/cgi-whitepages/search-entry.pl?attribute_extramail=mail&operator_extramail=sw&unused_searching=no&co=*&value_extramail=martinsutton@hsbc.com> Martin C SUTTON 
Group Risk 
Manager, Group Fraud Risk and Intelligence | HSBC HOLDINGS PLC HGHQ
Group Security & Fraud Risk
8 Canada Square,Canary Wharf,London,E14 5HQ,United Kingdom 

________________________________________________________________ 

Phone 

+44 (0)20 7991 8074 / 7991 8074 

Mobile 

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Email 

 <mailto:martinsutton at hsbc.com> martinsutton at hsbc.com

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From: 

"Ron Andruff" <randruff at rnapartners.com> 

To: 

"'Elisa Cooper'" <Elisa.Cooper at markmonitor.com>, "'bc - GNSO list'" <bc-gnso at icann.org> 

Date: 

04/03/2013 16:09 

Subject: 

RE: [bc-gnso] Registry Conf Call & Proposal for meeting with .BRANDS 

Sent by: 

owner-bc-gnso at icann.org

  _____  

Thanks for the prompt reply, Elisa. 

Considering that there are 637 brand TLD applications, one would think that all (or a majority of them) would be showing up at an ICANN meeting, so I am somewhat surprised that you are aware of only a few attending… Perhaps, as Chair, you could work with our Secretariat to send invitations out to all of them?  That outreach could have a tangential benefit insomuch as the invitees may also be potential BC members.  We have some six weeks or so before the meeting, why not go for it? 

Regarding the webinar suggestion, I am a strong believer of face-to-face meetings whenever possible so my first vote goes there.  If we do go the webinar route, I would recommend a new title: A New Era for Business on the Internet: Informing and Educating about .BRANDs. 

Hope that this helps move this discussion forward. 

Kind regards, 

RA 

Ronald N. Andruff 
 <http://www.rnapartners.com/> RNA Partners, Inc. 

  _____  

From: Elisa Cooper [ <mailto:Elisa.Cooper at markmonitor.com> mailto:Elisa.Cooper at markmonitor.com] 
Sent: Monday, March 04, 2013 10:27 AM
To: Ron Andruff; 'bc - GNSO list'
Subject: RE: [bc-gnso] Registry Conf Call & Proposal for meeting with .BRANDS 

Ron, 

I am on the call – but will only be able to attend the first 60 minutes. The call will be recorded and transcribed for those unable to attend. 

Regarding your separate comment - I would be in support of inviting .Brands to meet with us in Beijing. Of those that I personally know that are attending (which is just a few), I have already invited them to join our meeting scheduled on Constituency Day (Tuesday). 

That said, we might also consider reaching out to them and inviting them prior to Beijing, to a webinar entitled, “Understanding and Influencing ICANN”. 

Thoughts? 

Best, 
Elisa 

Elisa Cooper 
Director of Product Marketing 
MarkMonitor 

208 389-5779 PH 

From: owner-bc-gnso at icann.org [ <mailto:owner-bc-gnso at icann.org> mailto:owner-bc-gnso at icann.org] On Behalf Of Ron Andruff
Sent: Monday, March 04, 2013 8:10 AM
To: 'bc - GNSO list'
Subject: [bc-gnso] Registry Conf Call & Proposal for meeting with .BRANDS 

Good morning all. 

Just sending a note to the list to inquire as to how many BC members will be on the Registry call that is starting now?  Perhaps our Secretriat could pull together a list for everyone’s benefit? 

Separately, in preparation for this call I was going through the filings and came to realize (again) that that there are 637 .BRANDS from the 1900.  Many of them are brands we know and some are BC members.  Others we don’t know… 

Question for the Ex  Com: Would it not make sense to invite the .BRANDS to come to meet the BC in Beijing?  For my part, it would be extremely helpful to hear from them and to have an opportunity to learn more.  Perhaps we could invite them for the CSG breakfast on Tuesday, if guests have not already been scheduled for that meeting slot. 

It seems to me that BC members would benefit greatly from meeting with businesses that are applying for top-level domains. 

My two cents. 

Kind regards, 

RA 

Ronald N. Andruff 
 <http://www.rnapartners.com/> RNA Partners, Inc. 

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