[CPWG] Today's call and the ccTLD/gTLD trends/Following ccTLDs on DNS Abuse

[Evan Leibovitch]

On Thu, Apr 28, 2022 at 2:33 PM John McCormac <jmcc at hosterstats.com> wrote:


> The problem for ICANN is that people identify with their local ccTLD in
> a way that they don't generally identify with a gTLD. Some of the more
> successful and stable new gTLDs have communities that have grown around
> them (.ORG, geo gTLDs and hobby/interest gTLDs).
>

I showed some of the ads used by CIRA, unabashedly using maple syrup and
hockey to sell domains to Canadians. The better versions of these
registries even have a "local presence" requirement.

Then there are the ones at the other end that are deliberately sold as
generics like .SX, .FM, .ME, .NU, most famously .TV and as I mentioned .CO.
There are some high-profile generic names using ccTLDs (bit.ly, goo.gl)
that might otherwise be promoted for local use.

And then there's the Laotian CC, still actively marketed as the cityTLD for
Los Angeles. In the very last entry <https://www.la/faqs/#faq-23> of the
.LA Frequently-Asked Questions list is:
*Q: Isn't .LA for Laos? *
*A: Dot LA Marketing Company has the rights from the Supporting
Organisation of Laos to market .LA. .LA has been open to worldwide
registrations since 2000. *

... which speaks to the marketing rights, but nothing at all about where
its policies come from.

The point is, there are many different types of CC TLDs, which differ from
each other in policies and marketing as much as they differ from ICANN's
regime for generics.

The public ought to know about this. I was on this issue more than a decade
ago but got no interest.

- Evan



>
> A lot of ccTLD registry marketing has focused on the localised nature of
> ccTLDs and claim that they are more trustworthy than gTLDs. Most local
> advertising is going to be overwhelmingly ccTLD with a few of the legacy
> gTLDs.
>
> Regards...
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