[social-media-wg] Passed another milestone!

[Ariel Liang]

Thank you for the suggestion Gabriel!

I have heard of Storify but haven¹t used it myself before. It would be
interesting to explore this tool. We can potentially expand our the social
media platforms and then integrate them to tell stories about At-Large
online. I will discuss with Dev and Leon to have this item included in our
future call agenda.

Thank you,
Ariel 

From:  Gabriel dacko <gabygoudjo at gmail.com>
Date:  Monday, October 27, 2014 at 11:15 AM
To:  Yannis Li <yannis at registry.asia>
Cc:  Ariel Liang <ariel.liang at icann.org>,
"social-media-wg at atlarge-lists.icann.org"
<social-media-wg at atlarge-lists.icann.org>
Subject:  Re: [social-media-wg] Passed another milestone!

Good eveningdearAriel,thanksforthesestatisticsthatprovideaview of work
doneforthisconference.
This istheresultof agood social mediastrategy.

As suggestion,whichmaybefurtheraddressedduringtheconferencecall. Iwill
proposetomixdifferentcontentpostedonsocialnetworks (twitter
, Facebook, Youtube, Flickr,..etc) tomakealogicalstory.In the way that a
person who didnotparticipateintheconference , could  havea good
ideaofitsprogressthrough
the documentonline (storify).ThereiscurrentlyatoolthatI useforalong
timethatallowstorealizethat: its name is Storify(www.storify.com
<http://www.storify.com> ).
Many other organisations like ITU , Internet Society  already use it
(https://storify.com/search?q=internetsociety)


Best Regards

Ps : Sorry for my poor english, i'm french speaking

2014-10-26 4:14 GMT+01:00 Yannis Li <yannis at registry.asia>:
> Thanks so much Ariel for all the graphics and the good news.
> Think the number of retweets is one of the very good indicator whether our
> contents are relevant to audiences.
> That¹s encouraging.
> 
> Have a nice Sunday everyone!
> 
> Best,
> Yannis
> 
> On 25 Oct, 2014, at 6:13 am, Ariel Liang <ariel.liang at icann.org> wrote:
> 
> Hello All, 
> 
> Over night we passed another milestone on Twitter ‹ now we have more than
> 1,600 followers (current count 1,604 <https://twitter.com/followers> )!
> 
> Albeit short, the ICANN 51 week was a key period for us to connect with our
> audiences on social media. Thanks to our members who effectively tweeted,
> mentioned our handle and diligently RTed throughout the meeting, we didn¹t
> miss the opportunity to push out content and gain tractions. I would like to
> share with you some of the stats that I quickly collected:
> 
> Since 23 Sep (the last ALAC call when we reported on the social media
> performance), we have gained 95 new followers. During the ICANN 51 week, we
> gained about 50 new followers (contributing to 52% of the fan base growth).
> <Screen Shot 2014-10-24 at 12.23.47 PM[1].png><Screen Shot 2014-10-24 at
> 12.10.46 PM.png>
> 
> Since 23 Sep, we sent out 141 tweets and received 302 retweets. During ICANN
> 51, we sent out 106 tweets (75% of content contribution) and received 261
> retweets (86% of interaction).
> <Screen Shot 2014-10-24 at 12.20.54 PM.png>
> 
> <Screen Shot 2014-10-24 at 12.19.32 PM[1].png>
> 
> The graph below shows that the growth rate of our followers is (roughly)
> positively correlated to the number of tweets we sent out.
> <Screen Shot 2014-10-24 at 12.24.37 PM.png>
> 
> Nevertheless, merely focusing on numbers may not be the best approach to
> measure our social media performance. There is always room for improvement. If
> you have suggestions on how we could do better for live tweeting during ICANN
> meetings, as well as pushing out meaningful content, we could discuss this in
> our future Social Media WG calls.
> 
> Have a great weekend guys!
> 
> Cheers,
> Ariel 
> <Screen Shot 2014-10-24 at 12.23.47 PM[1].png><Screen Shot 2014-10-24 at
> 12.10.46 PM.png><Screen Shot 2014-10-24 at 12.20.54 PM.png><Screen Shot
> 2014-10-24 at 12.19.32 PM[1].png><Screen Shot 2014-10-24 at 12.24.37
> PM.png>_______________________________________________
> Social-media-WG mailing list
> Social-media-WG at atlarge-lists.icann.org
> https://mm.icann.org/mailman/listinfo/social-media-wg
> 
> 
> _______________________________________________
> Social-media-WG mailing list
> Social-media-WG at atlarge-lists.icann.org
> https://mm.icann.org/mailman/listinfo/social-media-wg
> 



-- 
Gabriel D.


-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://mm.icann.org/mailman/private/social-media-wg/attachments/20141027/87bb63c2/attachment-0001.html>
-------------- next part --------------
A non-text attachment was scrubbed...
Name: smime.p7s
Type: application/pkcs7-signature
Size: 5075 bytes
Desc: not available
URL: <https://mm.icann.org/mailman/private/social-media-wg/attachments/20141027/87bb63c2/smime-0001.p7s>