[social-media-wg] SoMe Strategy Document

John Laprise jlaprise at gmail.com
Sun Jun 3 17:23:10 UTC 2018


At Large SoMe Strategy

 

Distributed ALAC Social Media (SoMe) Strategy

Purpose: To enhance global engagement with At Large and build awareness

Constraints: Global, disparate, multilingual user base with issues of
regional import arising

Primary Media: Twitter, Facebook, LinkedIn, Instagram

Plan:

.           RALO leadership should identify 5-10 top SoMe users within their
constituencies based on engagement/followers and directly approach them to
be deputy content curators.

.           RALO leadership should select one of these deputies to be
overall SoMe chair at the RALO level who will interact with the SoMe working
group and with ICANN

.           Upon their agreement, those content curators should share their
best At Large relevant content (in original languages)with Evin @ AtLarge
for global sharing on At Large formal channels. 

.           RALOs should compile spreadsheets listing SoMe handles of ALSs
and individual members, country of origin, and primary language of
composition

.           These lists should be publicly shared and interested At Large
members encouraged to connect/link/follow these account to build community
sharing capacity

 

Best regards,

 

John Laprise

NARALO ALAC Representative

 

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